— CLIENT

Tillamook

— ROLE

Illustration

— TOOLS

Procreate

Adobe Illustrator

— DATE

2021

The Challenge

Tillamook was launching Creamery Collection, a first-of-its-kind dual-flavor yogurt line, and wanted the packaging to capture the same spirit of "having it all" that the product represented, with no compromise between flavor and function.

The Approach

I was one of three West Coast-based artists (alongside Jillian Barthold and Ann Chen) commissioned to design limited-edition foil lids across all six flavor combinations, illustrating the excitement of building the perfect side-by-side bite. I drew my own hand holding a spoon and two fingers up as if to say, “I have two choices, and I’m having both!”

The Result

The line launched nationally via PR Newswire in February 2021 and rolled out to retailers across the West Coast, from Portland to Denver as part of the brand's broader push into the specialty yogurt category. It was really cool to see my illustration work on a product at the grocery store!